Тема Оur Britain, is .only a small country, but every part is different. Scotland is a land of mountains, lakes and romantic castles. The
winters are cold, with plenty of snow, but the summers are often warm and sunny. Deer live in the hills, and the rivers are full of salmon. Edinburgh, Scotland's ...
Тема The uniqueness of the British as a people has long been taken granted by foreign observers and native commentators alike. Visitors from overseas,; fromVenetian ambassadors in the late fifteenth century, through intellectuals like Voltaire, to American journalists of the twentieth century, have all ...
Тема Culture of The foundation of the great schools which were named Universities was everywhere throughout Europe a special mark of the new impulse that Christendom had got from the Crusades. A new desire for study sprang up in the West from its contact with the more cultured East. Oxford and Cambridge are the ...
This term is applied to sensationalism in news presentation, the use of lurid features in publishing to attract readers and increase circulation. The phrase was first used in the 1890s to describe the tactics employed in furious competition between two New York City newspapers, the "WORLD" and the "JOURNAL".
Before that, sensationalism in news presentation characterized the United States "penny press", such as Benjamin Day's "NEW YORK SUN". The "SUN" and the other penny newspapers promoted sensationalism to the point of outright faking. They capitalized on street sales, giving rise to the newsboy who ran about the city with news sheets, calling out headlines.
After the Civil War, the sensationalism introduced by the penny press was revived and extended by the new reliance on advertising. By 1880 advertising met a major part of the cost of publishing a daily, and advertising rates were based on circulation. A consequence was hard-fought competition for both subscribers and street sales.
This was the age of the great newspaper empires of Joseph Pulitzer, William Randolf Hearst, and Edward W. Scripps, who each owned several newspapers across the continent.
In New York City the newspaper business was shaken up by the arrival of Joseph Pulitzer who is often credited with changing the course of American journalism. An immigrant from Hungary, Pulitzer bought the failing "NEW YORK WORLD" in 1883, and using colorful, sensational reporting and crusades against political corruption and social injustice, in three years raised its circulation from 15.000 to 250.000. With a series of stunts Pulitzer revitalized the established formulas of sensationalism and took one step further to exciting journalism. One of his innovations was a Sunday edition, ... остальная часть текста, формулы, таблицы, изображения скрыты
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